Greenpoint Gazette
Sarah Quhshi
Holly Fairall

Handmade Haven At This Greenpoint Pop-Up

BY Tanay Warerkar

If you’re looking for the best selection of North Brooklyn crafted goods, make your way to Takbir – a week-long pop-up shop featuring hand-crafted products from nine North Brooklyn based designers and craftspeople.

The shop is the concept of Greenpoint-based hand-made goods designer, Holly Fairall, who assembled designers from in and around the neighborhood, with similar sensibilities, to create the shop.

“This is one step closer for me to having a full-time shop,” said Fairall. “This allows me to try what it’s like selling from a shop with little risk involved.”

Just a few days since opening, business is booming. Whether it’s the clothes, jewelry or artwork – Fairall said the shop has already made a good number of sales, and that customers have been very supportive of the effort.

Fairall owns and operates Holly’s HeArt by Hand, which sells environmentally friendly greeting cards, artwork, and t-shirts. She uses iconic Greenpoint symbols in her products such as the steel water tower, and her greeting cards are made with paper, created with an equally divided mixture of recycled paper and elephant dung, imported from Sri Lanka, which helps preserve the elephant population there.

Fairall primarily sells her products on Etsy and at various markets throughout the city – a laborious and time-consuming process Fairall hopes to overcome with the launch of a full-fledged store.

And while the primary focus on her pop shop is the work featured by local artists, the store also features products imported from various countries, created by similarly inclined designers with a focus on promoting fair, local artwork, and supporting local artisan economies in those countries.

The shop’s name is an Arabic word with several meanings and uses – much like the shop’s wares. It is often used to express thankfulness for the blessings granted by Allah, and the collaborators’ work at the shop involving sustainable products and a focus on handcrafted goods is a reflection of that belief.

Just some of the products available at the store include soaps created by Nordea Soaperie, clothes created with cotton and water-based ink courtesy Lunacy Design, and merchandise like wallets and pencil cases created by fusing plastic bags with water-resistant fabrics all made by TRAASH.

In addition, Rev. Safiya Oni Brown, a spiritual healer who runs the practice Radiant Alchemy, will be offering free 15-minute healing sessions to customers.

In keeping with the theme of reuse and recycling, even the store displays are on sale.

Benefits from a silent auction for a piece of art created by Fairall depicting the “Save the Palestine” side of the water tower near the American Playground on Franklin Street will go toward humanitarian aid in Gaza.

Based on the early success of the shop, Fairall is likely to open a similar pop-up venture at the same venue for a month-long period in November, followed by the opening of her own store sometime next year.

Takbir, 110 Meserole Avenue, 718.389.7762, Aug. 17-24, open daily 11 a.m. to 8 p.m., for more information visit


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