Greenpoint Gazette

Kickstarter to Throw Block Party for 5-Year Birthday Party

BY Danika Fears

Kickstarter turned 5-years-old on Monday and to celebrate, the company is throwing – what else – a birthday bash. The Saturday May 3rd soiree will be the first opportunity for Greenpoint residents to check out the company’s new digs at the former pencil factory on 58 Kent Street, which employees moved into in January.

“We’ve been getting it set up and moving in,” Kickstarter spokesperson Julie Wood told the Gazette. “Now we’re ready to share it with the community. We thought this would be a good chance to do that.”

The block party will last six hours (from noon to 6 p.m.) and feature many Brooklyn-based Kickstarter projects that have been funded over the years, from work by the non-profit Booklyn to the creators of the eCookbook Kimcheelicious. Revelers will be able to snack on food and drink from Brooklyn Soda Works, Butter & Scotch, Snap and the Mamu Thai Noodle Truck.

“We took a look at local folks,” Wood said. “They’re people who are in New York and things that would appeal to a broad range of families and kids.”

Those interested in getting a closer look at the company’s headquarters will be taking already-sold-out tours of the Kickstarter office areas and roof garden, which has been transformed into a Switched-On Garden, an exhibition that studies the relationship between plants and technology.

The party itself will be held in a couple of common spaces in the complex. Much of the action will be going on in a showroom that was once a large empty space but now plays host to a gallery filled with Kickstarter-funded art projects, including photos, paintings and a couple of interactive video pieces. Guests with a sweet tooth can enjoy a demonstration in the kitchen area with Sogoal Zolghadri of Sogi’s Honey Bakeshop, who will be showing guests how to paint designs on cookies.

Eccentric dinosaur puzzles from the Greenpoint-based design and fabrication shop 32 Square will also be on display. These “boneyard pets” have already received over $5,000 on Kickstarter – and the campaign isn’t over yet. The large 3D puzzles are made out of acrylic and wood and come in a variety of colors.

“We were trying to come up with something a little bit different,” said 32 Square founder Eric Winston. “We’re going back to something we had as a kid and bringing it into the modern world.”

Kickstarter employees are pleased with their new space – especially its location, according to Wood.

“We love it here,” she said. “There’s so much exciting energy – it’s great to feel like you’re part of a neighborhood. We’re super lucky to have our little corner.”

They hope to open up the space for more community events in the future.

“We have some amazing space that we want to put to use,” Wood said.

The block party is on Saturday at 58 Kent St. from 12 p.m. to 6 p.m.


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